Paid Media Marketing: 8 Changes Marketers Should Make In 2026
Paid media in 2026 demands sharper focus. Learn which strategies matter now and where marketers should shift budgets for stronger, more reliable performance this year.
Latest
Google Gemini Gains Share As ChatGPT Declines In Similarweb Data
Similarweb’s January Global AI Tracker shows ChatGPT at 64.5% of gen AI chatbot site visits, while Gemini reached 21.5% and writing tools fell.
Being Right Isn’t Enough For AI Visibility Today
AI answers aren’t neutral by design, and this breakdown shows where preference forms and how it reshapes modern discovery.
Ask An SEO: Can AI Systems & LLMs Render JavaScript To Read ‘Hidden’ Content?
In this article, we find out if there’re any differences between how AI systems handle JavaScript-rendered or interactively hidden content compared to traditional Google indexing.
![Why Your Small Business’s Google Visibility in 2026 Depends on AEO [Webinar]](https://cdn.searchenginejournal.com/wp-content/uploads/2026/01/2-497-760x400.webp)
Why Your Small Business’s Google Visibility in 2026 Depends on AEO [Webinar]
Discover what visibility on Google means for small businesses as AI assistants control which options customers see and choose.
Most Major News Publishers Block AI Training & Retrieval Bots
BuzzStream analyzed robots.txt files for 100 top news sites. 79% block training bots, but 71% also block retrieval bots that affect AI citations.
Google’s Mueller Weighs In On SEO vs GEO Debate
Google’s John Mueller says businesses relying on referral traffic should consider the ‘full picture’ of AI and prioritize based on actual usage data.
Google Gemini Gains Share As ChatGPT Declines In Similarweb Data
Similarweb’s January Global AI Tracker shows ChatGPT at 64.5% of gen AI chatbot site visits, while Gemini reached 21.5% and writing tools fell.
Most Major News Publishers Block AI Training & Retrieval Bots
BuzzStream analyzed robots.txt files for 100 top news sites. 79% block training bots, but 71% also block retrieval bots that affect AI citations.
Google’s Mueller Weighs In On SEO vs GEO Debate
Google’s John Mueller says businesses relying on referral traffic should consider the ‘full picture’ of AI and prioritize based on actual usage data.
Google’s Mueller Explains ‘Page Indexed Without Content’ Error
Google’s John Mueller says “Page Indexed without content” errors typically indicate server or CDN blocking of Googlebot, not JavaScript issues. Here’s what to check.
Google Ads Using New AI Model To Catch Fraudulent Advertisers
Google Ads quietly implements a powerful multimodal AI that improves Google’s ability to catch fraudulent advertisers.
The Guardian: Google AI Overviews Gave Misleading Health Advice
A Guardian investigation says health experts found misleading information in Google’s AI Overviews for some medical searches. Google disputes the findings.
Being Right Isn’t Enough For AI Visibility Today
AI answers aren’t neutral by design, and this breakdown shows where preference forms and how it reshapes modern discovery.
Ask An SEO: Can AI Systems & LLMs Render JavaScript To Read ‘Hidden’ Content?
In this article, we find out if there’re any differences between how AI systems handle JavaScript-rendered or interactively hidden content compared to traditional Google indexing.
Why Your Small Business’s Google Visibility in 2026 Depends on AEO [Webinar]
Discover what visibility on Google means for small businesses as AI assistants control which options customers see and choose.
Google’s Mueller Explains ‘Page Indexed Without Content’ Error
Google’s John Mueller says “Page Indexed without content” errors typically indicate server or CDN blocking of Googlebot, not JavaScript issues. Here’s what to check.
Why Global Search Misalignment Is An Engineering Feature And A Business Bug
This analysis explains why AI-driven search surfaces out-of-market sources and how organizations can align semantic authority with commercial usability.
How Search Engines Tailor Results To Individual Users & How Brands Should Manage It
Turn fragmented SERPs and AI summaries into an advantage by building a brand structure that search engines and users can trust.
Google Ads Using New AI Model To Catch Fraudulent Advertisers
Google Ads quietly implements a powerful multimodal AI that improves Google’s ability to catch fraudulent advertisers.
20 AI Prompt Ideas & Example Templates For PPC (Easy + Advanced)
Transform daily PPC execution with prompt templates designed for speed, clarity, and better performance.
How To Get The Perfect Budget Mix For SEO And PPC
Choosing the right mix requires clear performance modeling, transparent forecasting, and alignment on how each channel contributes to pipeline, CAC, and strategic growth.
2026 Forecast: 5 Expert Marketing Strategies You Need To Refine By Q2
PPC Managers: Get the 2026 marketing forecast and discover how to optimize budgets and channels for effective campaigns before the new year!
Why Every Google Ads Account Needs To Run Scripts
PPC accounts without scripts rely on luck, manual checks, and late alerts. Here’s why that’s a risk serious advertisers shouldn’t accept.
PPC Pulse: More Apple Search Inventory, Exact Match Limits In AI Overviews
Apple Ads inventory growth and reduced keyword control in Google AI Overviews define this week’s most notable PPC updates.
AI-Generated Content Isn’t The Problem, Your Strategy Is
AI can accelerate content production, but removing human expertise undermines the strategic infrastructure brands rely on to be found and trusted.
16 Content Writing Tips From Experts To Survive 2026
Here’s how industry leaders are redefining what content performance means in 2026 and beyond.
Marketing Calendar With Template To Plan Your Content In 2026
Take the guesswork out of your marketing planning with our 2026 marketing calendar. Easily customize and reference key dates to create a successful content strategy.
Ask An SEO: What Is The Threshold Between Keyword Stuffing & Being Optimized?
This week’s Ask an SEO addresses where keyword optimization ends and keyword stuffing begins in modern search and AI-driven systems.
The Future Of Content In An AI World: Provenance & Trust In Information
Learn about the future of search AI and trust in information in an evolving digital landscape focused on transparency and authenticity.
Five Ways To Boost Traffic To Informational Sites
Five expert strategies for increasing visitors to informational sites and outperforming competitors.
JANUARY EBOOK HIGHLIGHT
SEO Trends 2026
In this year's SEO Trends 2026, we've compiled expert advice and predictions on:
- How to build SEO strategies that outlast algorithm turbulence
- Why AI content quality, not quantity, now determines ranking success
- The new rules for gaining visibility in a zero-click search environment
- How to create audience-first content that earns trust and conversions
Reddit Introduces Max Campaigns, Its New Automated Campaign Type
By Brooke Osmundson
Reddit introduces Max campaigns, a new automated campaign type designed to simplify setup, improve performance, and provide deeper audience insight for advertisers.
Do Faces Help YouTube Thumbnails? Here’s What The Data Says
By Matt G. Southern
A new dataset of 300K viral YouTube videos suggests that faces in thumbnails perform about the same as without them, with larger differences by niche.
Search & Social: How To Engineer Cross-Channel Synergy
By Chelsea Alves
Search and social now operate as a single ecosystem where shared signals, audience insights, and unified workflows drive stronger visibility and trust.
YouTube AI Enforcement Questioned As Channels Get Restored
By Matt G. Southern
YouTube creators report sudden channel bans for spam policies, with some restored after public outcry. YouTube claims the vast majority of terminations are correct.
YouTube Shorts Algorithm May Now Favor Fresh Over Evergreen
By Matt G. Southern
Analysts working with top YouTube channels report Shorts older than 30 days receive fewer views. YouTube hasn’t confirmed any algorithm change.
YouTube Title A/B Testing Rolls Out Globally To Creators
By Matt G. Southern
YouTube expands title A/B testing globally to all creators with advanced features. Test up to three titles or title-thumbnail combinations per video.